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October 7, 2006

In this Report:

10 Things Every Website Should Have - Part 2
 

 To see available products and tools to help you go here.

Can You Make a 2 a.m. Meeting? Managing Virtual Teams to Success
Presenter:  Lonnie Pacelli, President and Author
Leading on the Edge International

Date:  October 17, 2006 9:00AM PST

Cost:  $4.99

Join Lonnie for this insightful webcast which is for anyone faced with leading a cross-organizational team to solve a specific problem. Many leaders have been successful when leading their own organization but have experienced difficulty when attempting to lead those outside of their organization. The difference is that great leaders are able to lead virtual teams because the team members want to follow him because he is credible and the team respects him.  Get 18 helpful tips to shore up your virtual team management skills.  If you want to build the skills to help you lead a virtual team more effectively, this webcast can help you sharpen your virtual team leadership skills and get those big jobs done.  Bonus:  Get a simple self-assessment tool to help you identify strengths and weaknesses and put an action plan together with this webcast.

From Lonnie's Amazon.com Leadership Made Simple Series.

Register for this webcast and others here!

Find out how you can do your own webcasts and be a pert of our webcast line-up! Webcasts are very easy to do and it allows you to connect with  clients and customers world wide 24 hours a day, 7 days a week. Click here for more information.

10 Things Every Website Should Have - Part 2

2) Have an About Us page

3) ALWAYS have a Contact Us page

4) Check your spelling and formatting, proof read your sentences

5) The use of images, color and page design

 click  here to read last months newsletter. In this newsletter, we'll focus on the second five things every website should have.
 

6) Make sure all Links are working

Broken links risk a broken reputation. If you've ever gone to a site and finally found what you needed and clicked on it only to find a broken link, you know what I'm talking about. Disappointing, right? You need to double check all links when building your site. It is a direct reflection of your business and just plain annoying when things don't work right.

Make sure that who you are linking to are appropriate for your site and have a good google page ranking ( we talked about this already in a previous newsletter.) Even if people don't click them it displays confidence in your site.

7) Add quality content to your website and update

Having good quality content is not only important to search engines, it's important to the people that will be visiting your site. You want to make sure that what you have to say will hold the interest of the reader and turn them into a customer! Use your imagination when you're compiling content for your site. It should be an informative and appropriate, something that people will want to come back to! It's also a good idea to show that there are real people behind your site and in your organization and that all company and contact information is current! Images and/or bios are a good way to connect personally to your visitor, also.

8) SSL (Secure Socket Layer) Certificates

These can be used on any site asking for sensitive information.

Pages requiring e-mail, names, telephone numbers, addresses, credit card information, social security information or any other information visitors may not readily be giving up online should be securely collected via SSL


9) Add a blog, RSS feed to your site

Search engines love these types of pages! It's a great way to have fresh content on your site on a daily basis if you choose to do so. Keeping your entries relevant to your site and posting often aids in boosting your  page rankings....plus it could just be a fun thing to do! And the bonus is that if you make sure to maintain these pages with fresh content, your target traffic is more likely to visit your site again.

RSS stands for Really Simple Syndication. An RSS is something you can offer on your website or blog to provide a "news feed" of your information. It's available for everyone to add to their own "news reader" for free. You can change the content as often as you like on your RSS feed, also. Again , a great way to show that there are real people behind your site and help to drive traffic to you!

10) Use Google Analytics

Google Analytics is a fountain of information about your website. It tells you where your site visitors come from, what pages they visit, how long they stay, what they buy, what makes them give up, and where they go. Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site. You can't afford to miss out on this information - if you can afford it you shouldn't anyway.
 

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Tell us what you think! Your feedback is welcome;  lori@consetta.com

To Establishing A Great Internet Presence -

The Team from Consetta Web Solutions
 

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